Customer relationship management (CRM)
Find Customer Relationship Management (CRM) resources here: news, analysis and case studies on CRM software choices and implementing CRM. Find out how UK companies and organisations are harnessing CRM to drive forward customer-centric business strategies. Understand CRM market trends, and how organisations are managing the customer experience for competitive advantage.
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Tip
18 Dec 2024
7 customer experience trends to know in 2025
Customer experience trends like generative AI, proactive outreach and agent assist can all help organizations ensure they can attract and keep customers. Continue Reading
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Opinion
18 Dec 2024
The future of CX is AI-powered and human-centric
AI is revolutionising customer experience, but companies must prioritise data quality and human oversight to deliver personalised services that builds loyalty and drives growth Continue Reading
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News
11 Jun 2013
Lloyds customer complaints plummet after automating manual processes
Lloyds is claiming dramatic improvements in the quality of its customer service after automating manual banking processes Continue Reading
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News
06 Jun 2013
SAP buys e-commerce company Hybris to move into CRM market
SAP is moving into the CRM market with its purchase of Hybris, a Swiss customer relationship management (CRM) supplier Continue Reading
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News
06 Jun 2013
Sports performance data analytics fuels Opta’s business expansion
Football performance data could play a role in clubs’ scouting efforts, and even in footballer market evaluation, according to OptaSports Data Continue Reading
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News
04 Jun 2013
Whitehall should use Twitter to engage public in open policy-making, say MPs
Government should use Twitter for an ‘open policy’ approach, says the Public Administration Select Committee (PASC) Continue Reading
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News
21 May 2013
Gartner: Big data will transform customer relationship management technology
CIOs need to start thinking how to integrate big data into their customer relationship management (CRM) systems, says technology analyst Continue Reading
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News
09 Apr 2013
CIO interview: Mary Hensher, IT director, Cancer Research UK
Charity Cancer Research has felt the impact of recession on fundraising and the need to innovate through technology is more important than ever Continue Reading
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News
05 Mar 2013
Are CIOs losing relevance or will they just change their spots?
The CIO is an evolving role and changes in technology and budgets, mean it is shifting more towards governance Continue Reading
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News
05 Feb 2013
Interview: John Harris, vice-president of global enterprise architecture, Aimia
Aimia, the organisation behind retail loyalty programme Nectar, is overhauling its IT to make the most of customer data Continue Reading
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News
08 Jan 2013
Are software audits good for your health?
The Business Software Alliance's claim that 90% of all audit letters sent in 2012 were the result of tips from whistle-blowers is a wake-up call to CIOs Continue Reading
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News
18 Dec 2012
Mott MacDonald rolls out Microsoft software globally
Engineering firm Mott MacDonald is rolling out Microsoft products globally over the next year as it moves towards a Microsoft-centric business strategy Continue Reading
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News
06 Nov 2012
EDF blames system upgrade for customer complaint failures
EDF blames a system upgrade for failing to handle customer complaints to standard, but says it will resolve the issue by the end of the year Continue Reading
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Tip
08 Oct 2012
BPM-ERP integration in four steps
Integrating ERP with BPM can improve organizational efficiency and productivity. Follow these steps for easy integration of ERP with BPM. Continue Reading
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News
19 Sep 2012
Activision uses Salesforce to serve gaming community
The Call of Duty designers use the Service Cloud and Chatter Communities to solve customer queries Continue Reading