Cloud Distribution heads to Moon to support growth

Cloud Distribution has taken steps to crank up growth opportunities for resellers with a couple of promotions to back up its commitment to increase partner access to fresh business opportunities.

The channel player has taken the decision to promote long-standing employee Lex Moon to a freshly created role of partner growth director, a board-level appointment that comes with a brief to increase net new business growth both for partners and vendors.

He will be tasked with identifying new target markets that are ripe for expansion, as well as keeping on top of the vendor products and services to react to potential changes that could positively affect reseller revenue streams. The firm has already established efforts to help partners with growth, and the idea is to complement and overlay those existing partner growth services.

Moon is not the only change on the organisational flowchart. The firm has also promoted Zoe Clark to cyber security sales manager, filling the position vacated by the partner growth director change. Clark previously ran the distributor’s Pulse Secure business.

“I think it’s fair to say that 2020 hasn’t rolled out as many of us had planned, but as every cloud has a silver lining, I believe we’ll see our partners rise to the challenge of building and growing their businesses in ‘the new normal’,” said Adam Davison, director of Cloud Distribution.

“As a company whose mission is to deliver value-add to our partners, this investment by Cloud Distribution is an obvious next step and is a testament to our commitment to help our partners drive net new revenues to be even more successful,” he added.

There is a growing sense that enterprise projects are starting to come back online and customers are starting to reflect on changes made rapidly during the coronavirus crisis and are now looking to invest in solutions that will support the new normal.

Tech Nation published a report yesterday (8 September 2020) on behalf of the government that indicated that demand for digital jobs was rising and the number of vacancies for tech roles had increased by 36% between early June and early August.

Not only do those figures illustrate the investment being made by customers, but they also hint at gaps that will be left in staffing rosters that the channel could help fill with managed services support.

“Now more than ever, we are seeing an increase in initiatives enabled by digital technology, which will continue to accelerate over the next few years. Over the past few months, businesses have recognised the benefits of leveraging technology to support new ways of working and create innovative new services for consumers, and are likely to double down on this approach beyond the pandemic,” said Roei Haberman, head of telco, media and technology at NTT Data UK.

“In this increasingly digital-first economy, already in-demand tech skills such as cloud, AI [artificial intelligence] and cyber security, are only set to grow in importance for businesses,” added Haberman.