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Changing of the guard: Will technology leaders soon set business strategy?
This article is part of the MicroScope issue of December 2019
According to a survey of more than 3,000 CIOs and technology leaders, enterprises are entering the “third era of IT”. Having transitioned from a period in which IT was seen as a separate silo of the business to one in which IT is now strategically aligned to the business, technology is now seen as a business imperative. It’s no longer a “nice to have” or an after-thought, it’s what keeps businesses competitive and aligned with market demands. In the UK, the number of companies entering administration has hit a five-year high. The struggle in retail is particularly acute, with household names such as Jack Wills, Debenhams and LK Bennett all entering administration this year. These challenges are concerning and demonstrate the importance of companies moving quickly, embracing a digital proposition and listening to their customers. It’s clear that no business is immune to the digital revolution. All businesses – no matter what sector – should be reevaluating how to meet the demands of the modern customer. However, the decision to ...
Features in this issue
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How to improve customer experience
Billy MacInnes questions experts on what they’re doing to digitally transform the customer experience and asks what advice they have for channel partners
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Cutting the cord: Negotiating cloud contracts with problematic customers
How accountable should cloud firms be for the actions of the customers that use their platforms, and how much thought should they give to aligning themselves with problematic brands before hosting them?